- Redesigning the entire web experience
- Content enrichment to keep up with the changing and evolving digital world.
- Providing users to spend more time on the site with UX improvements.
- Leading the project
- Creating the project plan and managing tasks
- Managing the UX process
- Managing the design process
- Coordination with the developer team
- Wireframing, UX and UI design
- Using the user data and the insights we have, we firstly started to work on the UX improvements of the site.
- We designed wireframes for all pages to improve web and mobile experience. In this process, the site width was changed taking into account the new ad sizes.
- Sitemap has been reworked to allow the user to spend more time on the site and to navigate more easily.
- Content enhancements that will create user interaction were considered and designed (news groups, mini quiz etc).
- The entire site has been redesigned in accordance with responsive design principles.